Black Friday vs. Shopping Online

Posted: November 18, 2013 in Uncategorized

The Holiday season is here, and that means the return of turkey, stuffing, and Black Friday shopping.  Black Friday was originally named in reference to other stressful and chaotic days, like Black Tuesday, the day of the 1929 stock market crash.[1]  In recent years, the day after Thanksgiving has become an all out battlefield for Black Friday shoppers.  People are lining up earlier and earlier to secure their chances at scoring the best deals of the holiday season.  In 2011, a crowd of shoppers stormed the gate to an Urban Outfitters in a Thousand Oaks Mall, destroying the gate and knocking down metal detectors in the process, and numerous people suffered injuries while fighting over memory card deals at a Wal-Mart in Oakland, CA.[2] For many, the idea of huge savings on Christmas presents or necessary purchases trumps the risk of bodily injury.

But over the past few years, more and more exclusive deals have become available online. In 2012 Amazon rolled out 57 great deals on Black Friday, and 42 others on Thanksgiving Day.[3]  Which raises the question of which is superior for holiday savings, Black Friday or Online Shopping?  Let’s discuss some of the pros and cons of each.

Black Friday Pros

black friday

-Amazing Deals

With both the Xbox One and the PlayStation 4 launching this month, there are bound to be people hoping that retailers offer deals on these two new consoles.

-Instant Gratification

For some, the instant gratification of getting something the day you want it is enough to venture outside their homes on this chaotic day.  If the idea of waiting up to a week for your products to ship makes you cringe, then you will most likely be one of the people braving the masses to secure the products and goods you want on Black Friday.

-Sense of accomplishment that comes with braving the crowds

Let’s face it, there is a certain sense of pride at the end of the day when you look at all of the things you were able to purchase on Black Friday.

Cons

-Possible Bodily Injury

-Stress of dealing with unruly crowds

-Lack of sleep from camping out in front of stores


Online Shopping Pros

Online Shopping

-Shopping from the comfort of your own home

If your Thanksgiving included massive amounts of Turkey, you are probably going to feel a little sluggish come Black Friday.  Why not enjoy shopping from the comfort of your own home in pajamas?

-Amazing deals

Since many retailers are now online, they are going to offer amazing deals online as well as in stores.

-No threat of bodily injury

-Lack of rude people shopping alongside you

Cons

-Lack of instant gratification

Clearly online shopping has less risk associated with it (not to mention less bodily harm). But for some, the draw of Black Friday will be too much to resist, and to those people – we say good luck!  Whether you decide to line up with the masses in the middle of the night, or camp out at your computer, here are a few tips to help you get the most out of Black Friday this year. 

-Do your homework and know what deals you are interested in and where they are

-Be prepared to wake up early

-Wear the appropriate clothing/ footwear if you are going to go to stores

-Have your credit card information readily available for online shopping

 

[1] http://dailyinfographic.com/black-friday-facts-infographic

[2] http://www.usnews.com/photos/10-violent-black-friday-shopping-injuries-deaths

[3] http://www.foxbusiness.com/personal-finance/2013/11/05/top-5-stores-for-best-black-friday-deals/


Source: http://blog.creatinemarketing.com/blog/bid/190372/Black-Friday-vs-Shopping-Online

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